I'm a 30 year guy who loves hot rods and rat rods. Been obsessed with them since I was a kid. I've always loved figuring out how mechanical things work or how things could be improved upon. The sinister Lincoln you see above, was the inspiration to designing the .50 cal and 12 gauge spark plug wire looms.Why, because I wanted something to clean up the always ugly looking spark plug wires and make them cool at the same time. When I got the first set in my hands I was nervous. Really had no idea how hot rodders or rat rodders would like them until they started selling like hot cakes on a Sunday morning. There's no doubt I worked hard on the idea but I feel as though I’m lucky they've been loved so much throughout the hot-rodder community.